Why Tru X?

I am Tracy Singletary A passionate advocate for social entrepreneurship and impact innovation, I believe that this field empowers us to creatively re-imagine how businesses and individuals can create meaningful impact and lasting value.

There exists today a chance for [Blacks] to organize a cooperative State within their own group. By letting Negro farmers feed Negro artisans, and Negro technicians guide [Black] home industries and [Black] thinkers plan this integration of cooperation, while [Black] artists dramatize and beautify the struggle, economic independence can be achieved. To doubt that this is possible is to doubt the essential humanity and the quality of brains of [Black People].
” W.E.B. DuBois, 1935

I am also the CSO of Tru X Economic Development Cooperative LLC a for-profit, members, organization with an innovative business model that blend traditional capitalism with social entrepreneurship to provide the tools and solutions to help Black Communities reach their impact potential, by building sustainable Black communities capable of creating multi-generational wealth thru increasing the number of Black-Owned core sustainable business in the Black community.

We have finished the preliminary research and planning on a sustainable strategy using group economic to create Cooperative entrepreneurship for rebuilding our Black communities and creating multi-generational wealth.

Cooperative entrepreneurship what is it and how can it be used as a tool for economic change and a catalyst for multi-generational wealth building in the Black community.

Cooperative entrepreneurs drive social innovation and transformation and enterprise development. We are pursuing poverty alleviating goals with entrepreneurial zeal, using an innovative business model with the courage to innovate and overcome traditional practices. Cooperative entrepreneur
builds strong and sustainable organizations/businesses.

This idea of using Cooperative entrepreneurship for strengthening and rebuilding a sustainable Black community couldn’t have come at a more pivotal time. We live in a moment where technological advances allow us to take advantage of an expanding, maturing infrastructure for Cooperative entrepreneurship that let us to not only imagine the impact of improving Atlanta’s Black communities but Black communities everywhere.

The linchpin of this experiment is being able to field a cadre of, fearless, conscious, and committed, retired Black professional and student volunteers, disappointed and feed up with the direction inter-city Black neighborhoods are going, and are willing to connect with like-minded professionals in their field to develop solutions for turning Black neighborhoods into cohesive economically viable Black Communities.

The Black communities greatest challenges are before us rolled in layers of complexities that weight heavily on the social-economic historical constructs. The magnitude of these challenges is becoming more apparent as America’s wealth gap widens creating an urgent need for creative problem-solving.

Wealth inequities in Atlanta have increased to where, according to a new report from the Annie E. Casey Foundation, eighty percent of Atlanta’s African-American children live in communities with high concentrations of poverty, compared with 6 percent of their white peers and 29 percent of Asians. Forty-three percent of Latino kids live in these neighborhoods.

On the horizon we see an expanding influx of immigrants sucking up all the resources for business development and not to mention the pressure on jobs and educational institutions.

Tracy Singletary, CSO
Tru X LLC
3800 Wendell Drive SW Suite 301
Atlanta, GA 30336